Showing posts with label Retail Industry. Show all posts
Showing posts with label Retail Industry. Show all posts

From Summer Market: Las Vegas at LVMKT and Design Camp!

With the last day of Summer having just past, I'm looking back at another trip I was able to go on - Summer Market Week and Design Camp! Earlier this year (back in January) the hubs and I drove up to Las Vegas (my first time there) to attend Las Vegas Winter Market. Similar, but much smaller than the High Point Market (which is coming up for Fall in October!) we were able to tour showrooms, experience market energy, and check out the upcoming trends for home decor and design. This summer, rather than us driving together, I took a more shorter flight (1 hour flying vs. 5 hours driving!) and attended the Summer Market Week (solo) plus the three day live workshops of Design Camp - filled with insightful seminars, gifted guest speakers and sponsored giveaways - hosted by Design Camp founders and delightful designer duo: Lori Dennis and Kelli Ellis!



Part of the Design Camp experience was an engaging #InstaHunt, an exercise to get Campers utilizing the social media tool Instagram. Of those who participated in the InstaHunt, their names were entered in a tote for drawings of prize giveaways from some of the sponsored showrooms. To help break the ice for newbies and give regulars a chance to mingle, two of the showrooms sponsored cocktail receptions in their showrooms which were Lexington Home Brands and Leftbank Art. For me, one of the highlights at the Lexington cocktail reception was getting to meet online connections in real life, which eventually also lead to being invited to dinner, where the table next to us couldn't have leaned over anymore to listen in,  or they would have fallen out of their chair!! (we had a really good time together!)


 (L to R) Kim Macumber, Lance Jackson (Part 1 of Parker Kennedy!), me, Linda Holt and behind the camera David Ecton (Part 2 of Parker Kennedy!) True thrill to finally meet IRL Parker Kennedy, who I blogged about for their outdoor space at the ASA Decorators Showhouse! Kim has amazing energy and Linda is a fantastic photographer, which she shares photos on Friday called "Through My Lens."

Another highlight of attending LVMKT and Design Camp: meeting online friends in real life! Pictured here me with (pic 2) LA Designer Rey III of Rey III Designs and (pic 4) me with Dallas Designer, Jeffrey Johnson!

Las Vegas Market Week starts on a Sunday, but I arrived Monday, got settled in my room,  acclimated to my surroundings, and after trying three different routes, learned a short-cut to get to the shuttles in the morning. The last morning, I actually bumped into someone I shared a cab with the evening before, but we started to go in different directions to get to the shuttles. I said come with me, and she was shocked to have learned she was going the long way all the days before. The shuttle was leaving later that morning, so we hopped off and grabbed a cab, having three others join us. Although we've all gone our separate ways, those little back stories help to personalize each individuals market and design camp experience.


A few of my many favorite showrooms at LVMKT are:


:: NOIR ::
Furniture + Lighting + Home Decor


 Gabby - Home Decor

Interlude

 Blue Ocean

Global Views

Worlds Away

Made Goods

 Four Hands


Bassett - A surprise showroom I toured, thanks to the #InstaHunt from Design Camp. Yes even middle America has a place in interior design, and this is one American brand that has stood the test of time, re-branding itself, shifting with market trends & styles while still staying with good quality pieces for the moderate budget (they aren't as fuddy-duddy as you might think!). Bassett has also teamed up with HGTV for a furniture line called Design Studio - plus most recently, they are doing a Room Makeover Giveaway, happening now through October 26. Get info at BassettFurniture.com/sweeps


8 Take-aways From the Vegas Market & Design Camp Experience:

1. Wear comfortable shoes - even with the market all being located on one campus, it's still 3 multi-level buildings to tour during the five day market week.

2. Dress - comfortable, but professionally - in layers -  Yes it's the desert and it's HOT outside, which means the AC's are going full force inside, and it can get chilly, especially when sitting still in a lecture or presentation. Also, be sure to pack a collapsible umbrella, because even-though it's the desert, it is possible to catch an afternoon rainstorm.

3. HighTech: Bring your device chargers - Taking photos and sharing them as well as making calls and texting on the World Market Campus zaps the juice out of your batteries. Day one, I became a wall-hugger by mid-afternoon.

4. LowTech: Bring a small notepad & pen to take notes plus have plenty business cards to hand out. Keep cards stashed on the backside of your name-badge | lanyard. 

5. Bring a binder with clear pages to hold all the business cards you collect during your trip. Depending on what trips priority is, consider bringing a wheeled tote vs a shoulder-bag tote to carry press-kits, catalogs, and sample decks you may also acquire during market.

6. Utilize the LVMKT site to plan which seminars, times, and building showrooms you want to attend to be able to pack it all in. This market, although newer than HPMKT, is growing rapidly. This summer, 50 new showrooms launched, giving west coast designers and vendors an alternative to travel to during the year to keep in sync with trends, if they are unable to attend High Point Market.

7. Although not always at LVMKT, if you're at a market event with a Design Camp available, make it a point to attend to further grow your social circle and business connections - maybe even stay-in-touch with those you 'click' with via a monthly Skype or Google Hangout. Doing this is can become another strengthening strategy for you and your business as it can become supportive brainstorming experience. Who knows - maybe even work together on a project, which was the key take-away from attending Design Camp: collaboration!

8. Wrap up your market experience after you arrive home by sending out hand-written thank you notes to showrooms who sponsored receptions and to those you made new connections with or who helped you in some way - and also be sure to stay connected with new people via connecting with them through their social media channels (and grow your network). This puts those collected business cards to good use.



If you're a blogger attending a market event, it's also good to pull together your photos into collages, slides, or video presentations to share on your social networks. For photo collages, I tend to use PicMonkey, but another site getting a lot of buzz of late is Canva.





Taking you photos to video, Vimeo or Animoto are two cool sites. Sharing those videos are a great way to build up your YouTube channel or build a channel over on on The Design Network. below are two recap videos I created from the photos I took - One of LVMKT and one of my experience at Design Camp - both also shared on my YouTube channel... 





WATCH DESIGN CAMP RECAP (above) and LVMKT TOUR (below)
 

On the last night I was in Vegas, I joined three other new connections for a bite to eat and to walk "Old Vegas" taking in the sights (good Lawd!!! lol), lights and sounds. It's good to get off line and keep yourself human with "real-life" connections.



The hotel I stayed at was Hilton Elara - On the strip, just a 10 min drive from the LV Airport, adjacent to Planet Hollywood, and with a wonderful view of (hotel) Paris! Perfect spot to unwind at days end, plus upload photos to share from the day at LVMKT.




Interior Design Camp will hold a micro Design Camp at the upcoming Fall High Point Market, on Saturday, from 3-6pm October 18th, at the Jaipur showroom -- PLUS: DC just added a breakfast from 8am-10am at the Lexington Corp Headquarters! Following the highly successful Design Camp series that has made rounds throughout the U.S., the micro Design Camp at HPMKT will feature an insightful presentation from renowned Million Dollar Decorator, Mary McDonald plus Elyse Jordan of Houzz. The presentation will be followed by a fabulous cocktail reception where you can mingle and network with your fellow interior designers, media professionals, and meet Lori and Kelli!






Info to register for the Fall HPMKT micro Design Camp can be found at: designcamp.com



Info to register for HPMKT can be found at: highpointmarket.org



Info to register for WINTER LVMKT 2015 can be found at: lasvegasmarket.com







I really had a great time at both events and I'm grateful for having had the opportunity to experience them both, and especially to be a part of the rapidly growing LVMKT. Next year, some of us who met at LVMKT are planning on meeting at Spring HPMKT 2015, and I'm sure these experiences will help to navigate that much larger market event.

Have you been to Design Camp? Las Vegas Market or HPMKT? What have your experiences been like? Do you have anymore tips or advice to share?

Thanks for stopping by!

NEW SHOPS IN TOWN: PHOENIX PREMIUM OUTLETS

Back in April, a new factory outlet opened in here Chandler, AZ called Phoenix Premium Outlet. Surprisingly though, not all stores were open for Grand Opening weekend. Some shops, like Ralph Lauren were slated to open later this Summer, and others like J.Crew, Cole Haan, and Kate Spade are scheduled to open in the Fall. Since July 4th weekend is historically the time when most retailers execute their seasonal markdowns (to flush out Spring / Summer and make way for Fall) I popped over the Phoenix Outlet this July 4th weekend for a look-see. As expected, most stores were running 40% - 50% discounts on some of this years first half goods. Here's some of what I saw from opening weekend and this weekend...


Inside Saks Off 5th...



Calvin Klein and Nine West






Lot's of color at Dressbarn.

Tommy Bahama bag (LOVE!) and Elie Tahari




The store with the best visual presentation was Tommy Hilfiger - from merchandising wall texture to graphics to OH (on-hand) assortment to crisp display forms. They even use a clip hook to better maximize wall space en leu of a traditional plastic hanger. This is also a shop space saver since the clip can be used for all sizes, accessories and shirts as well as bottoms.


April

April

 April


July


I was hoping it would have been the Ralph Lauren Factory store (which just opened June 28, and had a traveling visual team set the store), but I was a little disappointed. The lifestyle brand known for being an American Icon was set a little too heavy in my opinion for the Phoenix location. I was hoping to see more Americana styling for Summer, but instead saw the bulk of the store already heavily layered for Fall, with most of the Spring assortment hidden in backsides of fixtures. The store itself was huge, and it looked like it will be filled a lot more in the months to come.


 April


July


July


July


 July


Back in April for the Grand opening weekend, the store with the longest line was Coach: it had stanchions and police. The stores shopped the hardest then and now were Old Navy, the Gap and Banana Republic. These stores featured markdowns from 40% and up to 70% off. (best pricing for the "outlet / discount" minded shopper). I picked up some simple nude sandals & a great blue print scarf from Old Navy for under $20, while Jeff scored a great pair of blue/white chalk-stripe linen shorts at Perry Ellis for only $10.



 Kind of makes ya go, "What recession?"

Luggage stores too like Samsonite and The Luggage Factory...

Can't wait for their opening!

The outlet was easy to walk around - in spite of the heat. The architectural design provided lots of shade from slats and canvas stretched tarps. Misters + fans also help to keep patrons cool while strolling the race-track layout. Some of the other shops I popped into were BCBG, Brooks Brothers, Calvin Klein, Coach, Donna Karen, Dress Barn, Guess, Levis, Michael Kors, Nine West, Saks Off 5th, and Tommy Bahama (view the complete store list here.) Looking forward to Kate Spade & J.Crew opening later this Fall.




Only two home lines stores listed - What a GREAT opportunity for stores like Williams Sonoma, West Elm, Pottery Barn, Jonathan Adler, or Crate & Barrel to open outlets here at Phoenix Premium Outlets.








 4976 Premium Outlets Way  Chandler, AZ 85226
(480) 639-1776

 Regular Hours  of Operation:
 Mon - Sat: 10am-9pm, Sun: 10am-7pm 
(check site for special holiday hours)



Thanks for stopping by,





RETAIL FAVE: Restoration Hardware Fall 2012 Sourcebook

Yesterday I received a package in the mail - even larger than the September issue of Vogue! It was the new source-book for Restoration Hardware featuring their new Fall Collection... and I'm in LOVE!! The main source-book has about 690 pages of gorgeous images of rooms, fabrics, and products. The package came with an additional source-book,  at 154 pages focusing on small spaces. All of the images are featured on their website, but for some reason, Restoration Hardware hasn't tapped into the social media stream. The books or their website do not have any icons or links to Facebook, Twitter, Pinterest, tumblr or Instagram - all tools retailers need to utilize to keep the interest of their customers in today's market. Be that as it may, Restoration Hardware does however, have an app to view their source-book on a mobile device. Here are some of my fave images from the source-book...



 "We position our stores as showrooms for our brand, while our catalogs and websites act as virtual extensions of our stores."
Visit the website at:



















Click below to read
Gary  Friedman

  

 I've been creating PinBoards for my retail faves...
and now I've added Restoration Hardware  to my collection of faves. 

I use to LOVE visiting their store in Aventura and the Falls when I lived in South Florida. Here in Arizona, the nearest RH location to me is up in Scottsdale at
 Kierland Commons Restoration Hardware
15054 North Scottsdale Road, Suite 120
Scottsdale, AZ 85254-8150
480-922-6996

Thanks for stopping by!








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